common goals

When the goal is not known, a lot of energy can be wasted in the pursuit of other agenda not in line with why the team exists in the first place. Great teams place a priority in building a common goal and communicating it to very member. In teams that have developed the habit of winning together, the WE is always bigger than the ME of each individual member. The emphasis on the WE comes from knowing the WHY of the team, which is addressed by the unifying force – the common goal. The existence of the common goal makes the entire team work towards the same thing.  It is challenging and frustrating to the team if each member feels that they are more important than the team or their personal agenda supersedes the team’s goal. The team should be seen for what it is – always bigger than the individual team members regardless of how talented the team member might be individually, cementing the fact that there is no I in a Team.